YOU KNOW YOUR BUSINESS,
BUT DOES YOUR BUSINESS KNOW CULTURE?

backslash - Translating cultural blur into business opportunity

We believe that culture is the biggest opportunity - and threat - to companies today. From talent, to innovation, to growth, the tide of popular culture can make or break your business with unprecedented speed. In a world of constant change and uncertainty, every business needs cultural strategy to stay relevant, mitigate risk, and unlock opportunity at every turn. 


WHAT WE OFFER

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CULTURAL CONSULTING


OUR LATEST CONTENT


For the first time ever, SXSW featured an entire track dedicated to the business of cannabis. In partnership with the festival, Backslash sat down with Wana Brands CEO Nancy Whiteman and neuroscientist Dr. Michele Ross to talk about how cannabis is providing accessible treatment alternatives for communities neglected by traditional health and wellness options.


Backslash teams up with SXSW to bring you the festival's best activations of 2019 and what businesses can take away from them.


From marches to hashtags, activism is being revitalized and redefined in our world today. Meet four activists-a student, a gun rights proponent, a cannabis entrepreneur and a CEO -each practicing their own version of activism.


SOME of OUR CLIENTS

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