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Bar Crawl Ban
Prague is banning nighttime bar crawls starting in November to curb excessive drinking among tourists.
The ban will be enforced between 10 p.m. and 6 a.m. to reduce noise and disturbances in the city’s historic district.
Fed up with disruptive behavior, popular destinations are aiming to replace partiers with more cultured visitors.
Edge: Untourism
TrashieCash
New York-based startup Trashie is letting people recycle their old textiles in exchange for credits to shop at top brands.
Users purchase a $15 Take Back Bag, fill it with used garments, and then ship it back to earn $30 in TrashieCash.
By offering straightforward incentives, Trashie makes it fun and rewarding to adopt sustainable habits.
Edge: Circular Aftermarkets
Nightclub Scents
Fragrance brand Discothèque has launched a collection inspired by the world’s most iconic nightclubs.
Each fragrance is paired with a sensual fictional story, evoking the excitement, glamour, and intensity of unforgettable nights.
Brands can use the power of smell to celebrate legendary spaces and connect people through core memories.
Edge: Mood Geisting